IVD (in vitro diagnostic reagents) products are currently mostly used in the clinical market, while home self-testing products are limited to blood glucose meters (chronic disease testing), blood glucose test strips, early pregnancy test strips, and ovulation test strips (female physiological test strips). The detection of chronic diseases has been paid more and more attention by countries and individuals. In Europe and the United States, about 40%-60% of IVD diagnostic reagents have passed long-term clinical application and verification. Because the method is simple and easy to operate, the gold standard test paper can be used to enter the family without professional training for personnel. Taking FOB feconium occult blood detection as an example, urinary microprotein is widely used in the family market in Europe and the United States.
　　
In developed countries in Europe and the United States, people's health awareness is getting stronger and stronger, and the widespread use of bedside (POCT) self-testing products brings the following benefits:
　　
1. For the country, the occupancy rate of medical public facilities has dropped significantly, beds have been reserved for patients who really need them, and the country's expenditure has dropped significantly.
　　
2. For ordinary people, the popularization of family self-testing (chronic diseases) has improved the quality and quality of life of the whole people.
　　
3. Due to the enhanced awareness of self-health monitoring, family members who are known to have certain genetic diseases have a purpose for long-term self-testing. Once they are found and treated in time, this will undoubtedly greatly reduce the rate of illness, and the quality of life and life span will be greatly improved.
　　
In our country, the state has begun to pay attention. For example, in the early FOB census of colorectal cancer, some people say that people's awareness of health monitoring is not strong and they cannot implement family self-testing products. I think it is because the state and professionals do not have enough publicity. People do not know that there are self-testing products, only blood glucose meters and test strips. In fact, people have great demand in this area. This market is a huge blue ocean market. The author thinks:
　　
1. Strengthen the publicity of early detection and prevention of chronic diseases. The state will come forward to integrate the fragments in the minds of the common people (the common people know hypertension and diabetes, but they do not know the detection of chronic diseases). New categories of products for early detection and prevention of chronic diseases will be set up in physical pharmacies and online pharmacies (Tmall pharmacies, etc.), including the following products: colorectal cancer early occult blood test strips, cholesterol test strips, etc. (Recommended for Medicare)
　　
2. For chronic disease detection samples, the author suggests that it is best to be non-invasive, such as the use of human secretions, feces, urine and other easy-to-sample test strips or simple instructions. I think urine is best. For example, fecal occult blood test paper, urine microprotein test paper, gold standard test paper is the first choice.
　　
The advantages of gold standard test paper are: 1. it is easy to operate, 2. it does not need instruments, 3. the results are easy to interpret, 4. the shelf life is long, 5. it is stored at room temperature, 6. it is low in price, 7. it is suitable for early screening of diseases in a large number of clinical verification in hospitals.
　　
3. Popularizing gold standard test paper can enable people to form the habit of self-testing their own problems, and the testing purpose is clear and easy to popularize. National policies should support, such as liberalizing the retail license of Class II in vitro diagnostic reagents and issuing retail licenses of in vitro diagnostic reagents for pharmacy chain enterprises; Major hospitals have set up special departments to interpret the results of doubts (photos are transmitted to hospitals by WeChat). If there are problems, it is convenient for timely medical treatment, (Avoid wasting and saving unnecessary testing expenses for patients) While bringing reasonable income to the hospital, doctors provide timely and purposeful treatment to patients; Manufacturers actively participate in publicity and sales, after all, everyone has a high flame of firewood. Bringing popular products to the market; Let consumers form the habit of self-testing is one of the best means to solve serious illness and return to poverty. At the same time of popularization, market data and feedback can be collected; preparing for the gradual market entry of new quantitative bedside diagnostic products and the advent of the era of big data.